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8 Ways To Increase Your Blog Traffic

blog traffic

Increasing blog traffic is one of the most common goals amongst bloggers, regardless of whether you’re a full-time blogger or you just blog occasionally for a hobby. Blogging requires an awful lot of hard work no matter why you blog, therefore it’s obviously incredible when people read your blog as your hard work is being noticed.

I’ve been blogging for just over a year now and in that time I’d like to think my posts and overall ‘blogging game’ has improved somewhat and in today’s post I really want to share some of the things that I’ve done over the past year to increase my blog traffic.

I just want to make it abundantly clear that these tips worked for me and might not necessarily work for everyone so please take them with a pinch of salt!

Utilise Pinterest

Pinterest is an awesome tool for helping to improve your blog traffic. I have a whole post all about how useful Pinterest is but basically, it can drive an awful lot of traffic to your site if you use it properly.

Pinning a good few times a day (I’d recommend in between 50 and 70) can ensure that many people gain access to your content; it’s imperative to remember to pin both your own content as well as other people’s content too. You may have noticed that many blogs contain a ‘Pin to Pinterest’ button when you hover over images which is also a great feature to have on your blog as it allows people to pin your images to their boards, thus increasing your potential audience reach even further.

Having said this, it’s also a good idea to make sure your images are ‘Pinterest friendly’ so that people actually want to pin them. Long, vertical images tend to be the most effective; you can use websites such as Canva to create perfectly pinnable images!

Create quality posts

While this may seem like an incredibly obvious point to make, it’s one that definitely needs to be remembered more. Quality posts are ones that include information that your readers actually want to read; they’ll nearly always provide a service to your readers and they should try and answer a question that your readers have. It’s often considered that longer posts do better in terms of SEO (which is generally true) but with regards to blog content, it’s better to have quality over quantity.

Consider going self-hosted (with your own domain name)

I do want to make this abundantly clear – this is NOT imperative to be considered a “successful” blogger, however it can definitely help.

While I know so many bloggers who have done tremendously well without being self-hosted or having their own domain name (take a look at Louise for example!) I also know an awful lot of bloggers who would argue that it’s benefitted them immensely by being self-hosted.

With a self-hosted blog and your own domain name, you’re able to see your DA score which shows how well your site will rank on search engine results pages (SERPs) such as Google. Furthermore, brands are more likely to consider working with you if you have your own domain name (again, this is very generally speaking and is not always the case at all!).

Build a community

Instead of focusing solely on growing your social media following, you should instead try and focus on building a community. Engage with your followers, reply to any comments and like and share other bloggers’ posts. Being involved in the blogging community is extremely rewarding and your followers will thoroughly appreciate you being actively engaged with them. This is one of my biggest goals for 2018; to build more of an ‘I’m Just A Girl’ community as opposed to simply just following people without truly engaging with them!

blog traffic

Include internal links in your posts

This is one thing that I definitely know has helped to increase my blog traffic and it’s something that’s so simple and easy to carry out. When you write a post about your favourite lipsticks for example, you should try and include a relevant link to a previous makeup post that you’ve written. I’m sure you’ll have noticed it an awful lot in the Blogosphere and you’ll have definitely seen it on this blog as it’s something that I use in every single post (providing that I have a relevant post to link to).

Internal links can increase your blog traffic as you’re providing even more information for your readers to digest and enjoy and once they click onto another post of yours, they’re sure to love your blog even more.

SEO the sh*t out of your site

This is something that I would have never really learnt about if it wasn’t for my job in digital marketing but I’m so glad I discovered the importance of SEO. Including keywords throughout your posts (but making sure to avoid keyword-stuffing) optimising your images by including alt tags and ensuring that your title tags and meta descriptions are fully optimised will all help to improve the chances of your site ranking higher in the SERPs.

Create an email list

This is something that I’d really love to start this year as I know how effective it can be in increasing your blog traffic. There’s some fab bloggers who all have outstanding email lists (with Sophie’s being one of my favourites) and they’re a great way to boost your blog traffic even more as you’re able to include links to your latest posts in each email you send out.

Interact with other bloggers and their sites

As well as working on building a community with regards to your own blog and social media channels, you should also engage with other bloggers on their own sites. Leaving thoughtful and genuine comments on your favourite bloggers’ posts will not only put a huge smile on their face but it could also help to increase your blog traffic too. It’s important to remember not to only comment on people’s posts with the intention of leaving a link to your own blog, but you should always leave honest and thoughtful comments. Engaging with other bloggers on their sites is one of my favourite things to do; there’s so many bloggers who inspire me daily and I love being able to share my honest thoughts on their posts.

8 ways to increase your blog traffic


What are your tips for increasing your blog traffic? Let me know in the comments or on Twitter @imjustagirl_16.


  1. Charlotte Carter
    14th January 2018 / 8:05 pm

    This is such a good and useful post! Thank you sooo much for sharing. I have just myself gone self-hosted and just started to really build on my seo! x

  2. 15th January 2018 / 7:36 am

    I wholeheartedly agree with everything in this post. Especially about utilising pinterest, it is such a popular site so it seems only smart to use it to drive traffic! x

  3. 15th January 2018 / 7:51 am

    Love this post! Just wondering as you said about having your own domain name, can you change it to this when you already have a blog and keep the same posts etc. or do you have to set up a new blog with your own domain? x

  4. 15th January 2018 / 10:42 am

    Such great tips Chloe! i’m still trying to wrap my head around Pinterest, but I think I’m slowly getting there haha xx

    • chloedickenson
      25th January 2018 / 5:52 pm

      Thanks lovely! Xx

  5. 15th January 2018 / 2:55 pm

    I literally have no clue how to use Pinterest – I know, bad blogger me !

  6. 15th January 2018 / 4:46 pm

    Such a great post! Engagement and interaction are something I’ve only just started to really get to grips with and I’m already seeing an increase in my traffic. You’ve also mentioned other tips and tricks like Pinterest which is never have even considered. Thanks for sharing.

    Emma x


    • chloedickenson
      23rd January 2018 / 8:23 am

      Thank you for reading! I’m glad you found it useful 🙂 x

  7. 15th January 2018 / 7:28 pm

    This is so useful for me as a new blogger. I have got so much to learn!! Do you know about any social media courses near York? @1ofeach x

    • chloedickenson
      23rd January 2018 / 8:23 am

      I’m afraid I don’t Rachel! I’m sure a quick google should be able to sort you out though! Xx

  8. 15th January 2018 / 8:25 pm

    What an incredibly useful post, I definitely agree with all of these including going self-hosted. I only switched very recently but the access to things like Yoast is already proving incredibly helpful, and Pinterest is something I love and wish I had more time to pay even more attention too. xx

    • chloedickenson
      23rd January 2018 / 8:22 am

      Thank you! Self hosted really is so good and I wish I could use Pinterest more too! Xx

  9. 15th January 2018 / 8:28 pm

    These are all great tips Chloe! I am clueless when it comes to SEO and it’s something I need to do my research on for this year. I love engaging with fellow bloggers and reading all of their fab content xo

    Char | http://www.charslittleblog.co.uk

    • chloedickenson
      23rd January 2018 / 8:21 am

      Thank you Char! Xx

  10. 15th January 2018 / 9:01 pm

    Pinterest is definitely the way forward – I’ve heard so many good things about it for traffic! I agree that it’s good to focus on building your community rather than just looking at the numbers too x

    • chloedickenson
      23rd January 2018 / 8:21 am

      It certainly is! Xx

  11. 15th January 2018 / 9:55 pm

    Some great tips! I recently last year started making my posts more optimised for pinterest but it just takes so long to do every single post haha! I try and do it with most of my posts but don’t always get to do this. I need to actually use my email list too – one thing that I need to focus on this year! Fab read xx Imogen

    • chloedickenson
      23rd January 2018 / 8:21 am

      Fair enough babe! And thank you so much! Xx

  12. 15th January 2018 / 10:43 pm

    I can’t believe how much traffic Pinterest drives to my blog and I don’t use it properly at all. I literally pin my blog posts when I upload a new one and that’s as good as it gets. I found out the other day it’s my highest traffic income – mental!

    • chloedickenson
      23rd January 2018 / 8:20 am

      That’s so good though! Xx

  13. 16th January 2018 / 3:04 pm

    Yes to absolutely all of these! Though I know I need to me miles better about Pinterest. I definitely don’t utilise it enough! xx


    • chloedickenson
      23rd January 2018 / 8:20 am

      Thank you! You should deffo try to use Pinterest more lovely! Xx

  14. 16th January 2018 / 8:56 pm

    Reading this has made me remember how pants I am haha. I never link old posts in posts so I need to start doing that when I mention a previous post!! Xxxxxx


    • chloedickenson
      21st January 2018 / 7:18 pm

      You definitely should! Xx

  15. 17th January 2018 / 9:56 am

    This is such a useful post, I’m starting to use Pinterest more and I think I’m starting to see some results from it – but I don’t think I use it to tmy full advantage I could definitely do better at this! SEO is so important but I still feel as though I could make improvements here. Since going self-hosted, I’ve been aware of so much more so hopefully I can start getting my DA score up!

    Sarah | http://www.sazsinclair.com xx

    • chloedickenson
      21st January 2018 / 7:17 pm

      Yay! Good luck with increasing your DA even more! Xx

  16. 17th January 2018 / 12:37 pm

    I’m loving your new theme so much! I need to step up my community game too and maaaaybe start a mailing list, although I’m not sure if I’d have much to say and would probably forget aha! Great tips xx



    • chloedickenson
      21st January 2018 / 7:13 pm

      Thank you so much! Xx

  17. Kayleigh Zara
    17th January 2018 / 12:45 pm

    Some really useful tips here! Pinterest can be so good for blogging traffic I should use it more but I don’t think that I have the time x

    Kayleigh Zara ????www.kayleighzaraa.com

  18. 17th January 2018 / 5:55 pm

    This is a supremely useful post! I have heard time and time again about how fantastic Pinterest is for driving traffic to your blog, but I have still yet to pull my finger out and actually start using my account properly! I think I’ve pinned literally 2 things in my entire life haha! I have been working hard on optimising my posts for SEO lately, alt image tags are something that I am getting a lot hotter on! Interacting with other bloggers and commenting on their posts is absolutely vital in my opinion, I have made so many friends through this as well as increasing my stats!

    Abbey ???? http://www.abbeylouisarose.co.uk/

    • chloedickenson
      21st January 2018 / 7:11 pm

      Yay! I’m so glad you found it useful Abbey! Interacting with other bloggers is just the best! Xx

  19. 20th January 2018 / 3:30 pm

    Interaction is so important – not just to boost your own blog, because i geninely LOVE getting to know people through blogging and learning new things along the way! I would love to meet bloggers in 2018 and it is on my bucket list.

    Thank you for the advice on Pinterest and SEO, definitely one i need to look into more 🙂

    Bumble and Be

    • chloedickenson
      21st January 2018 / 7:07 pm

      No problem Sophie’s I’m so glad you enjoyed it xx

  20. 21st January 2018 / 2:22 pm

    I definitely need to utilise Pinterest a lot more x

  21. 23rd January 2018 / 9:06 pm

    I used to think interacting with other bloggers was the best way to drive traffic but that hasn’t been working recently. Always good to get more tips though <3

    G is for Gingers xx

    • chloedickenson
      25th January 2018 / 5:50 pm

      Ah that’s a shame Claire 🙁 x

  22. 2nd February 2018 / 12:32 pm

    This post is so useful! I’m yet to fully understand how to use pinterest (because I get little to none traffic from there), but engaging with other bloggers is my favourite thing to do!

  23. 6th March 2018 / 6:36 pm

    Thanks for this really useful post! I’m really pleased that I discovered your blog today & am looking forward to reading more of your stuff. I need to get on the case with Pinterest! And engaging with other bloggers sounds more like a really fun & positive thing to be doing. I’m looking forward to checking out your beauty page next. This may lead to shopping! x

    • chloedickenson
      24th April 2018 / 7:18 pm

      You really should Sarah! It’s a great little tool! X

  24. jaynesworld2
    5th August 2018 / 9:56 pm

    I really need to figure out Pinterest for blogging! That and trying to post more regularly. Thanks for writing this post I will definitley use your tips to help me 🙂

    • chloedickenson
      12th August 2018 / 9:12 pm

      Thank you for reading Jayne! Let me know if you need any other tips with Pinterest! X

      • jaynesworld2
        12th August 2018 / 9:52 pm

        I will, thank you x

  25. 12th October 2018 / 4:57 pm

    These are some really good tips. I’ve been struggling to grow my subscribers’ list. Hopefully, implementing your suggestions will help. Thank you!

    • chloedickenson
      16th October 2018 / 8:37 am

      Thank you Ama! I really hope they help x

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